When done correctly, cold calling can be an effective sales tool for a business. However, many companies either do not use it or attempt it ineffectively. This is due to certain mistakes, so salespeople need to learn what not to do.
For example, not targeting the calling prospects is a big one, because you are losing precious energy by wasting time on the wrong prospects.
Learn what are the most common mistakes and how to avoid them to make cold calling a profitable activity for your business.
In the second part of this podcast, we are sharing simple techniques you can use to become much more comfortable, move past your fear and enjoy the positive results you want. These cold calling techniques can improve your results and plant a seed that might someday grow into a customer.
Listen To The Podcast:
Resources:
- Find out more about Alen Mayer’s coaching program to help you succeed in your lead generation activities.
More about the Episode:
Many companies either do not use cold calling or attempt it ineffectively, and this is due to certain mistakes:
- Reading From a Script.
- Lack of Passion.
- Failing to connect emotionally with the customer.
- Giving the opportunity to say “no”.
These techniques can really help:
- Acknowledge your anxiety.
- Be prepared.
- Assume prospects are interested.
- Anticipate objections.
- Pretend you’re speaking face-to-face.
- Speak normally.
- Stand up.
- Don’t overdo it.
Here’s what you need to do today to improve your phone selling skills:
Even if you are already using cold calling in your line of work, you can always improve your techniques. Customers like talking to someone who is confident in themselves and in what they are selling. It all begins changing the way you approach cold calls.
Leave a comment below:
Let me know what you think and what will you change, because I would love to hear from you! And/or… if you’re already a successful cold caller, let us know a favorite strategy or revelation you’ve had about using the phone when selling! I can’t wait to hear from you!
Other Podcasts on This Topic:
Cold Calling Sucks, But It Works – Sales is Easy Podcast #6
Setting up Your Cold Calling Script – Sales Is Easy Podcast #10
Cold Calling – What Words to Avoid – Sales is Easy Podcast #12