When challenges in the boardroom arise, it can become increasingly difficult to maintain your sales resilience, stay motivated and continue progressing with your sales process. Listen to this podcast and learn 7 ways to maintain your enthusiasm when selling to a challenging customer.

In your sales career, it’s best to be prepared for bumps in the road just because you’re bound to hit them from time to time as you go through calls and meetings with your customers.
 
The best thing you can do, besides constantly developing your selling skills and techniques, is to work on your skills that boost and maintain your sales enthusiasm. It’s such an important skill to have because it’s your driving force that strengthens your will to succeed no matter what.
 
To this end, in this podcast, you will learn different strategies that will help you maintain your motivation during tough times with your customers. Using these 7 techniques can help you sustain your enthusiasm when selling to a challenging customer.
 
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Here are the keys to maintaining your sales enthusiasm, despite obstacles:

1. Picture the resolution. Visualizing yourself overcoming your sales challenge in front of you can provide you with a ray of sunshine while you’re dealing with the storm.

2. Minimize stress. Make an active effort to reduce your stress from difficult or tough customers. Stress can cause you to dwell on your struggles.

3. Stay focused. Work on maintaining your focus.

4. Keep things fresh. If you allow your customer’s meetings to fall into a stagnant pattern, that can become a struggle in itself.

5. Avoid procrastination. It’s important to keep yourself moving.

6. Keep an open mind. Strive to keep your mind open to new ideas and new ways of doing things in sales. Remind yourself of ABC – always be curious.

7. Don’t sweat the little things.

Here’s what you need to do today to increase your sales resiliency:

There is some aspect of your life where your sales enthusiasm is flagging. Run through the process in this lesson and apply it to that challenging part of your life.

Leave a comment below:

Let me know what you think and where you might start to use resiliency when selling. I’d love to hear from you! And/or… if you’re already a resilient salesperson, let us know a favorite strategy or revelation you’ve had about this powerful concept! I can’t wait to hear from you!

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